Online streaming market has really been doing great since the Covid-19 pandemic as after the lockdown people did not have much to do other than binge watching and chilling.

Netflix has also grown a lot in the past few years. It has changed the whole entertainment market by releasing the movies right on the site where you can easily watch it rather than going to theatres. It has resulted in an increase in web series also.

The company had been working on their new Shuffle Play feature where some of the users were provided the beta version of the feature to try it out and find out if there are any problems or recommendations. 

The company had made the announcement about the new feature a few months ago where they talked about the company’s earnings in the last quarter of the year. Though there were no confirmations about when or whether the new feature will roll out. But the company has confirmed that the long-awaited feature will definitely launch in this year.

The Netflix team discussed how the new feature will work. they said that users will be able to clear the whole browsing history and be able to get a title for them picked by the company for instant play.

Though the company has not announced the exact date about when the new feature will launch, we are expecting that it might launch in the first half of 2020.


The new feature by the company has been referred to as Shuffle Play by everyone, the company has not settled on a name yet. When the CEO of the company was asked about the name of the feature, he just asked Google to come up with something better for the name.

We are really excited and can’t wait to see when the product will launch. are you?


I am Sophophilic, love to analyze and share the new updates and information through my writeups that are always SEO friendly.

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