PollPosition/InsiderAdvantage
Survey:
Packers Fans Want Favre; Disagree With
Management's Performance
(Note: InsiderAdvantage is a nationally recognized
opinion research firm known for non-partisan political and issue
research. Last year, the firm polled fan reaction to the Michael
Vick indictment in Atlanta. The survey was read in newspapers and
seen on broadcasts throughout the world. In coming months, InsiderAdvantage
surveys will become branded as Poll Position.)
(8/2/08) Utilizing the unique technique used in polling the Michael
Vick controversy in Atlanta, InsiderAdvantage surveyed 563 residents
of Wisconsin who confirmed that they “attend, watch, or listen
to Green Bay Packer games” in a telephone survey conducted
the evening of July 31. The survey was weighted for age and gender
and has a margin of error of plus or minus 4%.
The results:
Q.1 Do you favor or oppose Brett Favre returning to the
Green Bay Packers as a player for the team?
Favor: 52%
Oppose: 28%
Undecided: 20%
Q.2 What is your opinion of how the Green Bay Packers’
management has handled Bret Favre’s interest in returning
to active status as an NFL player?
Approve: 29%
Disapprove: 48%
Undecided: 23%
Q.3 What is your opinion of Brett Favre?
Favorable: 76%
Unfavorable: 21%
Undecided: 3%
Commentary By InsiderAdvantage’s Matt Towery:
“Favorable/Unfavorable, just as with elected officials, is
a combination of those who have a favorable or somewhat favorable
opinion compared to those who have a somewhat unfavorable or unfavorable
opinion. Looking at this as I normally analyze, say, a presidential
primary, I would conclude that Favre is extremely popular and that
the Green Bay management must understand that unscientific measures
of this situation may have been misleading Clearly Favre has a huge
advantage from a fan base standpoint. And as with the Vick poll,
we establish that these are actual fans by screening for only respondents
who attend, watch or listen to Green Bay Packers games”
Crosstabs available by contacting InsiderAdvantage (404)233-3710
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